Reputation Management & Marketing
As a customer, would you rather buy from a 2 star or 5 star business?
When it comes down to a choice, this is exactly how consumers choose between you and your competition. You see, online reputation is usually the decisive factor if your business is going to make sales every day.
Nobody wants to hand over major bucks to a 2 star business, and it doesn’t even stop there. One bad review or comment made about your business on third party sites like Google My Business, Facebook, Yelp, and Trip Advisor will fatally affect your trust rating. This will stop potential clients from reaching you before you even get a chance to woo them with your awesome landing page content. In fact, searchers are 75% more likely to visit a business page with 4 stars than another with 2 stars.
Reputation management is the starting point for a trustable local brand. It is the foundation on which you can build your marketing to earn leads. This is the main reason why we at Blue Nova Marketing are offering you the much needed reputation management service. We will ensure that your online business presence is an asset, rather than a liability.
Just before we go on, here are some unbelievable statistics
Reputation is a lot more than just what people say about you. It is the summary of your online image. Want to know how reviews can affect customer acquisition from online marketing campaigns? Check these out below;
- 51% of consumers use the Internet even before making a purchase in stores.
- 92% have more confidence in information found online than they do in anything from a sales clerk or other source.
- 81% of people use consumer reviews in their purchase decisions.
- 90% of online consumers trust recommendations from people they know; 70% trust unknown users, 27% trust experts, 14% trust advertising, 8% trust celebrities.
- 88% of consumers say they trust online reviews as much as personal recommendations (vs. 79% in 2013)
As consumers becoming even more educated and equipped with high and technology, there are more choices and better options for them on every search. There is also a huge thirst for information as they look to find the best and most suitable solution to their needs. This only strengthen the importance of reputation.
And with the increased usage of social media and review websites, it is even easier for random surfers to leave positive or negative reviews. Your online reputation is serious business and our complete reputation marketing services will make it easy for you to monitor, build, and market your reputation.
Here are a few reasons why you need our Rep Management service
- We will update your online listings with the correct address and contact details to increase the ease of people reaching you. Thereby enabling potential patients find your business online.
- We provide you with weekly reports pulling any new additional online reviews and highlighting any new reviews on major review sites (Yelp, City Search, Dex Knows, Insider Pages, Merchant Circle, etc.)
- We will push down negative reviews/comments by organically promoting authentic 4 and 5 star reviews.
- We have a specialized system that is designed to get more reviews from your current customers.
We are also going to distribute those reviews to your online social channels with social media interlinking and content marketing.